Moving the dial

What does Sustainability mean for us?


We're proud to be the UK and Irelands' market leader in showers, but with that leadership comes a responsibility to ensure that we create a business that is actively reducing its impact on our planet. What's more, we must continue to do business in the right way for everyone - our people, our customers, our partners and suppliers.


We see our responsibility as a point of pride. We are increasingly adopting a leadership role to inform and inspire our customers and consumers about the ways that they can make more sustainable showering choices and habitual changes.


Why are we here, really?


When we look to the future, what kind of business do we really want to be? Well, being us, we believe that being a more sustainable business will ultimately mean we're a more successful business;


"We will be the first name in showers and water heating, inspiring everyone to use water and energy efficiently and enjoyably with products to suit all budgets."

Our Journey (So Far)

See our journey so far, and check out how we're helping in more ways than just reducing carbon.